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We are an international fashion
design studio based in Prato, 20 km from
Florence, in the heart of fashion-forward Italy.
We have a team of designers that work to create
a successful image and marketing campaign for
fashion companies all over the world, while
integrating important characteristics of the
Italian fashion system. We work to develop the
right image for your product in accordance with
the international market. We sell client's
products to respected importers, and we work
with you to develop your samples.
Our clients use our studio in different ways, and for different
periods of time, depending on their projects.
It is possible to have a consultation for one day only, to give
input and discuss ideas to achieve the best
product. As we continuously study the European
trends, we can decide which trends best fit your
company.
In light of the increasingly globalize market, I believe that a
collaboration between Italian design and
production throughout the world is a winning
formula.
CREATION OF COLLECTIONS: Style consulting
services for fashion trends, colours and
collection development.
SERVICES FOR COLLECTION DEVELOPMENT:
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Analyze the international market for trends and
begin product development accordingly.
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Provide sample sketches and prototypes of up and
coming trends.
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Provide internal coordination on relevant trends
and design input on line development for teams
of technical and assistant designers.
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Source raw materials, accessories, colors cards,
trends and lines in respect
to
local market availability and in coordination
with the buyers' market requests.
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Gear and monitor the development of products
with new fabrics and garment fits, and then take
feedback from the
buyer.
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Coordinate market research to launch concept
stores with
a
lifestyle brand
including visual
merchandising, visual display and packaging, in
conjunction with opening national chain of
franchised shops.
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Attract new customers based on success of final
performance of design.
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Host seminars for employees from individual
companies
or for a company group, to interpret and adapt to the trends collected
during the European fairs.
Choosing a winning image can be difficult. Figuring out what look
or style will appeal to a certain target can be
even more difficult. It can take years to
master the image that works best for each
individual person or company.
With over 20 years of experience in the fashion industry we are
fully aware of the current trends and selecting
the right image for your fashion company can
make all the difference.
Whether you already have your proper line, or need help creating a
new collection, Fashion Art will help you update
the look of your product by suggesting
improvements for the collection and suggesting
successful approaches to market and advertise
your products.
Our showroom is located in Prato, one of the biggest European
textile centres, 20 minutes from the historical
centre of Florence. The strength of Italian
design attracts buyers from international
department stores to our studio. By hosting
meetings in our showroom, we have the
opportunity to propose your new samples. We
manage the orders with necessary adjustments and
modifications, and we instruct on the market
requirements.
How We Function As A Company:
1. We train the design team, internal to the
company, about the latest international standard
requirements, in respect to the company budget,
quality level, target and quantity to plan the
marketing program for the samples collection.
Advise on concept stores with a lifestyle,
visual merchandising and visual display ,
brands, labels, packaging and catalogues.
2. Next, we interpret and adapt the trends,
collected during the visits to European fairs,
according to the company's requirements, by
working with manufacturers of fabric
(structures, weaving, colours) and of
accessories (buttons etc), in respect of the
local raw materials available, to make orders on
demand and obtain a personalized low cost
product to higher the quality/price level.
3. Then, based on the mood boards and first
silhouette line designs, we develop the lines
and volumes for the sample collection
4. After this, we coordinate cost sheets, in
function with the sample collection, without
leftover materials. We control the fit of
the first pattern to make toils.
6. Last, we advise and oversee the draft project
for a sample catalogue.
Head Office
FASHION ART ® ITALY
FASHION DESIGN STUDIO
Via Guizzelmi,
6 Prato (PO)
59100
Florence-Italy
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OFFICE IN
CHINA:
FASHIONART
Nr. 255
Jin Yi Road
Songjiang
District
SHANGHAI .
CHINA
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Don't hesitate to contact us for
any further information:
chat with us by SKYPE:
Login: fashionart
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DEFINITION OF THEMES LINES AND COLOUR CARDS
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